After having made a countrywide impact with its branding solutions SC has embarked on its digital Journey with a single focus on leveraging the Internet of Things. The Internet of Things (IoT) is the network of physical objects or “things” embedded with electronics, software, sensors, and network connectivity, which enables these objects to collect and exchange data.
The Internet of Things allows objects to be sensed and controlled remotely across existing network infrastructure, creating opportunities for more direct integration between the physical world and computer-based systems, and resulting in improved efficiency, accuracy and economic benefit; when IoT is augmented with sensors and actuators, the technology becomes an instance of the more general class of cyber-physical systems, which also encompasses technologies such as smart grids, smart homes, intelligent transportation and smart cities.
Each thing is uniquely identifiable through its embedded computing system but is able to interoperate within the existing Internet infrastructure. Experts estimate that the IoT will consist of almost 50 billion objects by 2020.
In 2017 when SC first delivered a customer engagement solution to one of its prestigious clients during the 2014 World Cup, the company was convinced that solutions around IoT a focused on servicing the end consumer were to be its focus area. In 2015 SC therefore launched of a consumer and loyalty platform DRN- through a SPV constituted for the purpose. This solution gained traction quickly with small businesses using the solution to attract more footfalls and increase sales.
DRN used sophisticated geo fencing technology to provide location specific offers to the user base. It consists of a consumer mobile interface, a merchant interface and a browser based management console which can be seen on a PC. The mobile interfaces were built as native apps using PHP and Java and hosted on highly secure Amazon web services.
We believe, we have developed the most advanced loyalty and digital marketing technology platform specifically for the convenience and foodservice industry, worthy of global standards.
Our technology foundations are now used by retailers, with the help of our self-service dashboard to create and manage loyalty marketing campaigns that increase engagement with existing customers, as well as effectively target and acquire new customers through partners or paid media channels. Our clients for this solution are spread all across the country.
Our approach is unique and we deliver unprecedented “live loyalty” using the latest gamification techniques. We apply this thinking across branding, loyalty and promotions and believe this approach is essential to capture customers’ attention and truly engage them. Only engaged customers are truly loyal.
In 2016, looking at the success of its sharp need based prductising of solutions, SC launched a sales force tracking and management solution, which was recently rechristened as MOZILITY. Keeping the same fundamentals of mobile based interaction, leveraging IoT, this solution was originally intended to help management keep track and monitor the productivity of its field staff. Over the years, driven by customer requirements the solution has added many more solutions landscapes. Training, reporting and analysis are some key areas where R&D efforts have yielded much fruit.
This solution also has a PC/browser based management console which can be used by central/corporate offices to track and learn in real time the entire activity of its field force. Over the years the solution has found favour with Utility Companies, Consumer durables, FMCG and many more.
SC has gained expertise in custom software development – Web & Mobile Applications & Internet of Things (IoT). Our team is adept at using Ruby on Rails (RoR), Java, C++, Python, Node.js, Elastic & Solar Search, Shopify, Magento, and frontend javascript frameworks like Ember.js, React.js, Angular.js, and other open source frameworks.
We also provide Technology Migration, Software Testing, Automation Testing, and AWS Developmental Ops (DevOps) Services.
SC’s unparalleled service delivery and quality is made possible through our Best-of-Breed protocols spanning across our Engagement Process, Quality Management, Training and Compliance programs. We leverage a proven operational model that is designed to fit seamlessly into your organizational structure by improving revenue, internal costs, cash flow, profit margins, timeliness and patient relationships.
Irrespective of SC’s business vertical, our philosophy of delivering customer value remains the same. This can be depicted below, it’s actually the way we do business.
